Hi, I’m Tyler Tervooren—independent entrepreneur and founder of Riskology.co. I’ve started 7 businesses and traveled to more than 20 different countries. My life sounds exciting to outsiders, but anyone who’s known me a while knows it hasn’t always been like this.
I grew up in a small town where you were praised for living a simple, conservative life. You were supposed to play it safe and always go for the sure thing. Step out and do something unusual, and you were quickly discounted as a weirdo.
Living that life felt safe, but unfulfilling. So, when I moved away the day after graduating high school, I started to make a priority of stepping outside my comfort zone and trying new things to see where they’d lead me.
There were a lot of false starts and I headed down a few bad paths, but every failure taught a lesson I’d never learned before. Along the way, I met people who were living lives I couldn’t imagine. They had weird, fun jobs I’d never heard of. They’d been to places I didn’t know existed. They were happy because they’d found ways to get around the default life path.
They weren’t broke (in fact, they were usually quite wealthy), they weren’t outcasts (quite the opposite), and they weren’t crazy. A lightbulb went on. It actually is possible for normal people like you and me to take big risks in life and succeed.
For more than 10 years, I’ve been fascinated with learning the strategies and tactics normal people can use to do things usually reserved only for the super-privileged. I study how investors behave; new breakthroughs and little-known truths of human psychology; and the strategies of thriving artists.
What I’ve found is most big risks in life are only risky because you don’t understand them. By combining your passion and intuition with proven research and smart-strategy, you can win at almost anything you want to.
Now, I build courses to teach the principles of Smart Riskology to anyone willing to learn and write about my findings on the Riskology blog. Keep up to date by joining thousands of active readers of our newsletter.